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How to Make a Sale AND a Friend!


How? Host a #demo! ๐Ÿ”ช๐Ÿ‘ฉ๐Ÿผโ€๐Ÿณ๐Ÿ‘จ๐Ÿปโ€๐Ÿณ


Hereโ€™s some #tips on how to host the best demo:


1. ๐Ÿšซ Donโ€™t focus on ONE product. ๐Ÿšซ


Thatโ€™s right! Donโ€™t go into a demo with the mindset of only showing them โ€œXโ€ product. Listen to your #customer! Ask what is on their #menu. Allow them to bring their own #food to #cook. Show them around the entire #kitchen. Let them touch and feel as much equipment as they want! And always โ€“ ALWAYS โ€“ be thinking of what other equipment compliments their processes and make sure to mention it!


2. ๐Ÿ™Œ๐Ÿป โœ… Celebrate FAILED demos! Thereโ€™s MORE #opportunity! ๐Ÿ™Œ๐Ÿป โœ…


Whatโ€™s the purpose of a demo? To demonstrate how that product would improve their menu! Plain and simple! During a demo you will get to witness if that piece of equipment is actually the best for their needs. If it doesnโ€™t come out how they hoped, stop and reevaluate! Do we need to change the #cook settings? Possibly. Do we an entirely different #cooking method? Perhaps. Have those blunt conversations with your customer and donโ€™t insist on #selling something you know wonโ€™t work!


3. ๐Ÿ’ญ๐Ÿ‘Š๐Ÿผ TEST equipment. BUILD #relationships! ๐Ÿ’ญ๐Ÿ‘Š๐Ÿผ


Use a demo as a time to get to know the customer โ€“ beyond their foodservice equipment needs. Every article written on #business will tell you that relationships are essential for #sales. Why? Relationships build trust and loyalty, it creates a human element to a business transaction, and it is simply FUN!


If you have any tips on hosting and BEST demoโ€ฆ drop them below! ๐Ÿ‘‡๐Ÿผ๐Ÿ‘‡๐Ÿผ๐Ÿ‘‡๐Ÿผ


Professional Reps has represented quality #manufacturers in the #foodservice equipment industry since 1956. We are your premier source for #commercial foodservice #equipment. #professionalreps Visit us at www.goproreps.com!

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